The Fox Business Channel isn't doing so well. According to unconfirmed reports, the Fox Business Channel is getting about 6,300 viewers on an average day. Who are these 6,300 people? Seriously, that's just embarrassing.
This is a testament to two things. A.) The business network is already crowded and the audience for this niche has already built relationships with other vendors. B.) TV viewership, as a whole, is down year over year. TV now confuses their viewer with too many choices.
plus, people are beginning to figure out that Fox blows.